Almost 15 months ago, when the Falcons of Atlanta transferred Bill Belichik, it was only about the football business.
His departure from the patriots of New England came with red flags, and there were Sokola’s leaders who were wondering if Belik could get out of a purposeful lead silver and mix into a wider team that makes decisions. The fears were associated with the elements of football, personality and relations in the team building. The only thing no one was worried about was a non -photographic drama, because, for the most part, Belik was deprived. Even when his external life entered the media in view of the media, she usually quickly disappeared into the background.
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Now, more than ever, it is fair to ask if this will take place with this The version of Belichik, the head coach of the University of North Carolina, whose relations outside the field with his friend Jordon Hadson, apparently, become the same large part of the coach’s public profile as his football achievements. And more than when liba, it is also fair to ask the question of how NFL, who went around it during two contradictory products, will absorb this growing reality.
This is not a column that plays in a relationship between Belichik and Hadson, who has a difference in age, which attracted significant attention of the media. Instead, we are talking about the recognition that attention is, and studying is only in size, attracting a huge amount of attention of the media, including from Yahoo, which began to approach the levels of celebrities. And now, when attention goes to drama, which we historically did not associate with Belichik.
For decades, the comprehensive belief was that the existence of Belik was based on maintaining the main thing. And this main thing for most of the time was associated with some aspect of football. There were some exceptions – from the friendship of Belichik with President Donald Trump, to the ring -visor chamber, a shot around the world, up to … yes … some of his previous events in relations. But very little of this has ever had long-term traction, which became most of the package of Belichik. At the end of the day, football overshadowed everything else.
Outside, looking inside, it seemed that he wanted this. Now? The external life of Belichik also occupies part of the scene. More than we believed when we believed.
The head football coach of North Carolina Bill Belik and his friend Jordon Hudson unlocked the status of a couple of celebrities. (Photo by Jared S. Tilton/Getty Images)
(Jared S. Tilton through Getty images)
Of course, most of them are benign. Photos on Instagram and other posts on social networks – which clearly attract the attention that they are looking for; And once again, also from Yahoo – they definitely showed the side of Belichik, to which we are not used to. But in addition to impaired opinions about his personal life – and there is no shortage of them – this is not so different from a wide range of celebrities, about which we are rubber from the moment of the invention of celebrities.
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What differs here for NFL – and, more specifically, most of the owners of the teams who hire the main coaches – an additional area of context comes in the game. Think about it like this: as the head coach and leader of the organization, Belik was known many To cope when it came to his demanding, purposeful football nature. We saw that in his relationship with players who often spoke about the relationship of love/hatred that they had with him in their career. We saw this in his relationship with the heads of employees, often in the backstage reports of a wide move in books about the success of patriots. We saw how this is presented in Belichik’s own words, discussing his time, working on Bill Parsels. And more recently, we saw this in his passive-aggressive relationship with the owner of the patriots Robert Kraft, whose name does not appear on the new book of Belichik’s new book “The Art of Victory: My Lessons in Football”. Apparently, not one of those lessons in his football had anything to do with the owner of the club who hired him for 24 years. Or, at least, not enough to recognize the existence of craft in his entire life of his coaching career.
In the context of all this greatness of Belik, his desire, expectation and success were determined. Emphasize the success of the word, because as soon as this success has disappeared in New England, the context of its tense relations has also changed. Especially with Kraft. For decades, the juice cost a compression – so far it was not. It was a reality that played in the teams passing him after his departure from the patriots.
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But the only area of the context that no one had ever had to worry about was Belichik’s personal life. Firstly, it really was not so exciting on an everyday basis-at least it mixed with furniture. Secondly, his personal life never paid attention to external attention. Not from the media and, of course, not in social networks. And at -Three, when his external life got attention, he had the remainder of a drama that never continued. Especially when he won football games.
This time it feels in the other way.
Suddenly, the personal life of Belichik has become a confusion of different threads, which are currently mostly perception of him – from a celebrity, “pleating communication” and “direct drama about that”, as it is represented from one minute to the next. Over the past few months, there have been several cases when a reporting report, the coach demanded that his personal (but also very publicly accessible) relations with Hadson be affected. From her allegedly taking into account the solution of NFL films, throw the series “Hard Blows” to Hudson, who became the “Chief Operational Director of Belichick Productions” in the middle of a deep immersion on how his image is created in North Carolina. And then the most recent attacks from Belichik, which went sideways, and then very clearly pointed a finger at the Hudson as the reason why this happened.
For the NFL icon, which went to UNC to build a program and return to coaching, the outside world knows much more about his personal life than what he does with Tar Heels. Historically, I think that Belik would call such a thing to distract. And also historically, I know that Belik was not a fan of distracting factors. And yet, here we are.
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Of course, victory can cover distracting factors and make the drama more tolerant. In a few months, Belik will have the opportunity to win and push everything else into the background. Maybe even enough to convince the NFL team to open the door again for him next year, when he turns 74 years old. But it cannot be denied that this version of Belichik has much more to match this portal.
It is not only about football and nothing more.
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